Author Archives: smiggleblog

Bob and the Smiggle Colour Lab!

For weeks now the loveable Bob has graced our facebook page with his cheeky attitude and airborne eyebrows . We all fell in love with his  antics and where excited to find him “bobbing” around in the Smiggle Colour Lab. The official Smiggle App- Bob and the Smiggle Colour Lab –  recently hit the iTunes […]

dust of those passports…

there aren’t too many places we would rather be when it comes to working in the smiggle lab, with its colourful samples and mountains of drawings … it has to be best the place to work. when the team aren’t at work creating the endless ranges you see in store we are dreaming of our […]

making the champion of smiggle creations…

here in smiggle HQ we’re constantly planning the next creative challenge for the colour crews. in doing so, we ask ourselves – how can we stretch everyone artistically? we try to do it in HQ everyday… sometimes it’s learning a new skill or mastering a new drawing technique, and other times it’s just going crazy […]


Who said our jobs here at smiggle HQ weren’t glamorous! Just like the high fashion houses of Paris (ok maybe not quite!) we rounded up the models, sourced the clothes and brought together our latest and greatest products for the  smiggle photo shoot. Everyone loves an exclusive behind the scenes peek… so here is your […]

Smiggle heads BACK 2 SCHOOL for The Smith Family!

If you had the chance to get down to your local Smiggle store last Friday (27th April) you may have noticed that, SCHOOL WAS IN for our Smigglers! We had a fantastic day heading BACK TO SCHOOL for charity, ditching our black tee’s and dressing up in style school uniform style! Our good friends at […]

we heart mum!

Mother’s Day is just around the corner, and we’re here to help by making this year a Smiggely one for the number one gal in your life! We’re all looking forward to treating our mum’s this mothers day! We asked around HQ for gift ideas and have made a list of our top picks below. […]

a big Bear Hug for Jen Hall

When you come down to Smiggle today, you’re sure for a big surprise! We’ve got some new fuzzy friends joining us in stores with the release of our new range, Bear Hugs! There’s something extra special about these bears too. They were designed by Jen Hall, an RMIT student who entered and won the 2011 […]

stretch your charitable bone!

Our good friends at the Foundation of Youth Development are at it again! Their biggest annual event is taking place this weekend at 6 beautiful locations throughout New Zealand, and we wouldn’t miss it for the world! Our teams are participating in the walk, to help raise money & awareness for disadvantaged kiwi kids, are […]

eggcited for Easter?

Our new Colour Crews comp kicked off yesterday and it’s inspired by all things Easter! We’ve hopped about our home at and have hidden golden eggs throughout the pages, waiting for them to be discovered by some keen Easter Egg Hunters! Tune into our website and log into colour crews at 3pm (AEST) every […]

pssst… can you keep a secret?

We’ve just got our hands on a brand new smiggle product that isn’t going to hit stores til later in the month (we love it when we get the first samples from the product team) Check these pics out! We reckon we have a very creative design team here at HQ, but with these new […]